We all know adidas had a pretty great 2015. But do you know which adidas model was the best selling sneaker of 2015? No, it’s not a Yeezy. It’s not any shoe with Boost or Primeknit on it. It’s not the ZX Flux or any Tubular. It’s none other than the classic adidas Originals Superstar.
15 millions pairs of the adidas Originals Superstar were sold last year. That’s a lot! 2015 also saw the Superstar celebrate an anniversary which gave adidas a chance to release a huge amount of different models all celebrating the anniversary of the shoe. There were also plenty collaborations the shoe took part in, most noticeably with Pharrell and the 50 different tonal colorways they came out with.
According to Bloomberg, the Superstar accounts for almost $1 in every $10 adidas took in last year, which is more than enough to make the shoe the most profitable adidas model of 2015. Did you cop a pair of the Superstar in 2015? Are you surprised to hear this news?
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