Sneaker News and Updates

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Pumas New Social Change Platform #Reform Encourages Universal Equality And Criminal Justice Reform

Puma just launched their new social change platform #Reform. This new platform gives activists from the worlds of sports, music and entertainment support in championing causes and encouraging conversations around issues such as universal equality and criminal justice reform.

#REFORM is directly inspired by Olympian Tommie Smith, and his ?Silent Gesture? that sparked global debate around the issues of civil rights and universal equality at the 1968 Mexico City Olympics.

PUMA?s belief is that to achieve faster progress, a team is essential. Therefore, PUMA has created Team#REFORM. This is a collective of individuals who believe that progress toward universal equality needs to be achieved faster. To lead Team#REFORM, PUMA has selected Captains, including rapper Meek Mill (who will focus on criminal justice reform), and WNBA All-Star Skylar Diggins-Smith (gender equality), alongside Captain Emeritus, Tommie Smith (universal equality). The brand will also be partnering with entertainment company Roc Nation to spread the message of #REFORM through live and social engagement. Future #REFORM Captains will be named in the coming months.

PUMA?s goal is to go beyond inspiration and turn intentions into actions. #REFORM Captains will work with the brand to identify beneficiaries of #REFORM tactics, including product creation, recognition grants, and #REFORM Summits, where like-minded individuals will gather to promote an agenda for change.

In recognition of Tommie Smith?s lifetime of bravery, PUMA presented him with the first #REFORM AWARD last night at the Tommie Smith Youth Initiative Gala. The award will be accompanied by a donation to the Tommie Smith Youth Initiative Foundation. This event will mark the kick off of PUMA?s #REFORM campaign.

 On October 16th, to commemorate the 50th anniversary of the Silent Gesture at the 1968 Olympics, Team#REFORM Captains will call on PUMA brand ambassadors and all likeminded individuals to join Team#REFORM and celebrate Tommie?s achievements with the #THIRDSALUTE. The #THIRDSALUTE is a social media movement in which individuals challenge others to post an image of themselves with a raised fist, and make a donation to charities pursuing universal equality, including the American Civil Liberties Union (ACLU), an organization which has worked for more than 100 years to defend and promote the liberties enshrined in the United States Constitution. All donations from the #THIRDSALUTE will be matched by PUMA, up to $100,000 through December 31, 2018.

On the 16th, PUMA will also launch the ?Power Through Peace? Collection, commemorating Tommie?s Silent Gesture, and featuring graphics designed by Lance Wyman, creator of the logo of the ?68 Olympics. All profits from the sales of this collection will be donated to charities pursuing universal equality.

Throughout 2018/19 and beyond, PUMA will be working with #Reform Captains to launch other programs that will promote actions to further the goal of universal equality.

images: Getty Images/Moses Robinson
via: Puma

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First Look At The Super-Limited BAIT x MARVEL x Puma Cell Venom Carnage + Release Info

In addition to the BAIT x MARVEL x Puma Cell Venom, BAIT will also be releasing a “Carnage” version of the model rightfully dubbed the BAIT x MARVEL x Puma Cell Venom Carnage. The Black (Venom) pair will not be easy to cop, but this Red (Carnage) pair will be even harder to pick up.

This even-more limited shoe pays tribute to Spider-Man?s arch-enemy: Carnage. This time around the Puma Cell Venom comes dressed in a Red and Black motif to depict Carnage’s appearance. The bright White accents found on the shoe are meant to represent the villain?s stark white eyes. Inside the shoe you will find Carnage-themed insoles, CARNAGE is embossed on the heel, while the glossy overlay on the upper represents Carnage?s fleshy arms and legs. Just like the Black Venom pair, this release will also comes with special capsule used as the shoe’s packaging.

The BAIT x MARVEL x Puma Cell Venom Carnage will releases a New York Comic Con this weekend. Pre-orders launch at BAIT?s chapter stores on October 6. Raffling and winners will take placed on October 8. Retail price is $250. Best of luck!

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Coming Soon: Puma Thunder Rive Droite

Puma will soon be releasing two pastel colorways of the Puma Thunder that make up the Puma Thunder Rive Droite pack.

The two colorway options on the Puma Thunder Rive Droite include on pair done in Deep Lagoon/Orchid Bloom and the other in Glacier Gray/Barbados Cherry. Just like past iterations of the model, the Puma Thunder comes dressed in an upper utilizing various different materials (suede, leather, neoprene) all while being placed on top of the chunky sole the Thunder is known for.

No exact release info has been leaked, but early rumor reports suggest we see the Puma Thunder Rive Droite pack drop very soon for the retail price of $120. Are you feeling these new colorways of the model?

 

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The New Puma Cali Takes Inspiration From The OG California

Puma is excited to introduce their brand new model, the Puma Cali. The Puma Cali is said to be a reimagined model of the OG California. For those that may not know, the Puma California made a name for itself on the courts but soon crossed-over cultures and quickly became a streetstyle staple.

This Fall season, the reimagined Cali silhouette will release in two initial iterations for the Fall season, the Cali Women?s and Cali Emboss Women?s.

The Puma Cali Women’s comes with an edgy look with progressive rubber tooling. The cool and understated sneaker appears in premium full leather uppers with fresh, tonal white colorway and contrast branding on the tongue. The Puma Cali Emboss Women?s exudes effortless style in dreamy pastel tone of the bay area, decked with premium snakeskin embossed leather.

Out now, look for both iterations of the Puma Cali at select sneaker boutiques, PUMA.com and PUMA stores worldwide.

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Release Info: BAIT x MARVEL x Puma Cell Venom

BAIT and Puma will be linking up once more to release a collab centered around a Marvel movie. Earlier this year BAIT and Puma released exclusive versions of the Mostro Mid and Tsugi BOG that celebrated the release of Black Panther, now they’ve come together to release a special iteration of the Puma Cell Venom celebrating the release of (you guessed it) Venom.

The BAIT x MARVEL x Puma Cell Venom will come dressed in a black and white upper constructed out of premium suede and engineered mesh base. Other details on the shoe include the tonal black silicon pattern placed around the lacing system to symbolize the venom symbiotes taking over its host. Other notable details on the shoe include the Venom-inspired artwork and dual branding on the insoles and Purple Puma branding on the tongue. Also part of the collection is a a reversible MA-1 bomber jacket designed in tandem with Alpha Industries. The jacket comes with Venom brandingon the chest region with a large spider graphic found on the back, while an image of the alien character?s face found on the other reversible side. Both the sneakers and jacket will drop at BAIT on October 4 to coincide with the film?s release.

Also, the images you see above show the shoe alongside a custom made bio canister and special packaging. Good news, you’re able to purchase that too! Retailing for $250, you can preorder this special custom-packaged version of the release at BAIT New York Comic Con Booth 115 this Thursday and Friday as well as at all BAIT chapter stores this Saturday. If you are unable to attend either options, there will be an online raffle October 8th which will be announced then.

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Coming Soon: PEPSI x PUMA Suede 50 Collection

For its latest collaboration celebrating 50 years of the Puma Suede, Puma has linked up with none other than PEPSI.

Dating back its origins to the late 1800s, Pepsi® celebrates decades of influencing culture and changing the game #ForAllTime. For 120 years, Pepsi® has been inextricably linked to and a leader in pop, music and culture. With huge visibility among athletes, pop icons and musicians around the world, Pepsi® has firmly rooted its influence across generations. In the same light, the PUMA Suede has engrained its status in sport and street culture history as the sneaker #ForAllTime.

The Suede 50 PUMA x Pepsi® collection is timeless classic meets contemporary cool. The sneakers from the collection will feature a velvety suede upper with classic Pepsi-Cola® script branding in white and blue over a tone-on-tone Formstrip atop a translucent midsole. The Pepsi® logo in silver is debossed on the heel while PUMA and Pepsi® branding are stitched on the tongue. The Suede 50 PUMA x Pepsi® come in the Pepsi® brand colors, Clean Blue-Puma Silver and Puma Black-Puma Silver. Also part of the collection is PUMA x Pepsi® Pant, Tee and Hoodie in complimenting colors of blue, red, grays and white.

Look for the PEPSI x PUMA Suede 50 Collection to be available globally on PUMA.com, Puma retail stores and select retailers worldwide starting October 25.

via: Puma

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PUMA Is Releasing Exclusive Colorways Of The CELL Endura And CELL Venom At Hypefest

PUMA will be taking part in this year’s Hypefest, the much anticipated, highly-curated and immersive cultural festival, and they have just confirmed that they are dropping exclusive colorways of the PUMA CELL Endura and CELL Venom only for that weekend in Brooklyn. Designed in collaboration with Mita Japan founder and creative director Shigeyuki Kunii, the exclusive release sees the vis-tech running and 90s inspired CELL Endura and Venom in stealth renditions.

The PUMA CELL is one of the most durable and resilient cushioning technologies of the 90s. Built for stable cushioning as a performance shoe and now after twenty years in the archive the PUMA CELL featuring CELL Technology is back. The re-issuing of the OG CELL Endura and CELL Venom happened just last month to great reception and now Shigeyuki Kunii has turned it on its head.

The exclusive styles designed for Hypefest include brand new edits to this OG classic. The CELL Endura (Hypefest Exclusive) has a new breathable mesh upper with Suede and PU coated overlays. The sneaker has a sleeker toe shape and originally was hand-stitched but has since been updated with digital stitching. Yet, the EVA midsole and rubber outsole keeps a few of the original elements intact. The CELL Venom (Hypefest Exclusive) has the breathable mesh upper but includes both Suede and leather overlays. It features a superior cushioning sole and the OG patented CELL tech that fuses the best of performance and street ready style. Both iterations come in an Asphalt colorway with hits of fluo green throughout.

The CELL Endura (Hypefest Exclusive) and CELL Venom (Hypefest Exclusive) are available for purchase at Hypefest via the PUMA booth. Only individuals on-site at the festival can shop on October 6th and October 7th. Retail price for each pair will be $150. The styles will also be available for viewing at the PUMA booth at Hypefest.

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Release Date: Atelier New Regime x PUMA FW18 Collection

Recently unveiled, get a good look at the upcoming Atelier New Regime x PUMA FW18 Collection. The collection combines PUMA?s sportswear style with ANR?s streetwear DNA.

Said to be inspired by the competitive world of motorsports, the Atelier New Regime x PUMA FW18 Collection will include classic Puma models such as the Puma Suede, Court Platform, Basket Boot, Tsugi Jun and the Thunder. Each silhouette is reworked with Atelier New Regime?s signature Orange accenting and ANR branding on areas such as the soles, heels and toe caps (where applicable). Aside from the footwear, the collection will  also include tracksuits, zip-up jackets, and snow camo parka jackets all covered in huge branding done in autumnal color tones.

Look for the Atelier New Regime x PUMA FW18 Collection to drop on October 6th at select PUMA retailers and PUMA.com. For your viewing pleasure, the entire collection can be found here.

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Paul Stanley Makes Las Vegas Appearance For The Puma Suede 50 x Paul Stanley Collaboration

The Puma Suede 50 x Paul Stanley collab made its debut today. To celebrate the release on Wednesday, September 26th, rock icon and KISS front man Paul Stanley made an appearance at The PUMA Store in Fashion Show Mall in Las Vegas, NV.

Stanley was greeted by his fans where he was debuting his PUMA Suede collaboration, which is the latest drop celebrating 50 years of the PUMA Suede.

Drawing inspiration from both the black and white makeup that is synonymous with his signature stage persona and KISS?s multi platinum album Animalize, the Suede base material is debossed with zebra print and silver leather Formstrip. On display, were Paul?s legendary tour memorabilia, including his signature Ibanez embellished guitar. The PUMA Suede x Paul Stanley is available now at select retailers and PUMA.com.

images: Denise Truscello/Getty Images for PUMA

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More Impressive Colorways Of Puma Thunder Spectra Debut Next Month

The Puma Thunder line is without a doubt one of Puma’s best new silhouette of 2018. Although the year is winding down, Puma still has at least a couple new releases to drop before 2018 comes to an end.

Said to be men’s exclusive colorways, the Puma Thunder Spectra, these two new colorways also come dressed in a combination of materials such as mesh, leather, suede and neoprene all throughout the chunky retro upper. The official color scheme for both models are listed as Drizzle/Steel Gray and Rhododendron/PUMA Black/Tawny Port.

For those of you looking to pick up either colorway of the Puma Thunder, look for Puma to drop them worldwide on October 19th at select sneaker boutiques, PUMA.com and PUMA stores. Which pair are you feeling the most?

 via: Puma

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First Look: Puma Thunder 4 Life

The fan-favorite Puma Thunder will be releasing another new colorway this Fall season. Dubbed the Puma Thunder 4 Life, this new flavor of the model not only utilizes a plethora of bold hues (Blue, Black, White, Red, Purple and Pink), but also comes constructed out of several different materials such as hairy suede, smooth leather, textured leather, smooth suede, mesh and neoprene.

No exact release date for the Puma Thunder 4 Life has been announced, but we can expect it to drop this Fall season for the retail price of $120. Thoughts?

 

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The Puma Suede 50 x Paul Stanley Debuts Next Week

KISS fans, this one’s for you! Puma links up with Rock Icon and member of the Rock & Roll Hall Of Fame, KISS front man Paul Stanley to pay homage to both his legendary multi-hyphenated career and the iconic Suede?s legacy with the release of the Puma Suede 50 x Paul Stanley.

Exploding onto the music scene in the early 1970?s, KISS began their 45-year run as a Rock music and pop culture phenomenon in no short due to Paul?s creative and musical vision for the vast majority of their most popular songs, trendsetting stages, album covers and costumes.

Drawing inspiration from both the black and white makeup that is synonymous with his signature stage persona and KISS?s multi platinum album Animalize, the Suede base material is debossed with zebra print and silver leather Formstrip. Rendered with red leather heel tab and off-white outsole, these sneakers are sure to define those who make tracks whethersome punk with Paul Stanley lace hoops.

The Puma Suede 50 x Paul Stanley will release on September 27th at select PUMA retailers and PUMA.com.

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Introducing The PUMA x Emory Jones Collection

Puma links up with entrepreneur, Emory Jones to create the PUMA x Emory Jones Collection. This collection is epitomized by his motto of ?betting on yourself? and the fact that he has stayed true to his roots while expanding his reach worldwide.

The PUMA x Emory Jones Collection shows the evolution of Emory Jones as an entrepreneur, influencer and brand from Maryland to the world. Every piece from the collection is designed to meet the intersection of luxury and comfort. The collection features premium materials and tasteful graphics in easy to wear silhouettes while living up to Emory?s vision of ?simple fly?

The footwear part of the collection will include the Puma Clyde x Emory Jones that features the same quality leather upper in white but complimented with rose gold logo detailing and matching premium lace tips. Also included will be special iterations of the Puma RS-0 and Puma RS-100. Both options get restyled while staying true to the roots of the first iteration. Pops of teal throughout both pairs pays homage to that while subtle detailing of pops of rose gold set these iterations apart.

The PUMA x Emory Jones capsule wouldn?t be complete without a line of apparel that stays true to Emory?s motto and philosophies. The Spezial Groove City Track Jacket and matching Spezial Groove City Pants are available in forest green with dusty coral accents. Made from a premium French terry fabric the track suit compliments perfectly with each of the tees from the capsule. The Bet on Yourself Tee pays tribute to Emory?s words, available in gray as well as dusty coral, both colorways feature the words stitched on the back reminding you to always believe in yourself. The Route 50 Tee, Simple Fly Tee and Small Town Big City Tee all showcase a different piece of Emory?s spirit. Along with tees the capsule also contains the Drive Long Sleeve Tee and Cambridge Pullover which keep to the melody of ?simple fly?.

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The PUMA Clyde Court Disrupt Gets A Limited Release This Week

After a 20 year hiatus, PUMA Hoops is officially back. The first Puma Hoops model scheduled to release is the PUMA Clyde Court Disrupt. Although the official release date is slated for October 11th, a limited release will be taking placed in a couple of days.

With its aggressive colorway and sleek silhouette, the Clyde Court Disrupt embodies the spirit and style set down by Walt Clyde Frazier. Inspired by the PUMA Clyde, the revamped Court Disrupt version features a brand new construction as it comes with an engineered mesh upper with an external heel counter, the classic PUMA formstripe on the side panels, and a sock-like ankle collar. Additional details include PUMA branding on the tongue pull tab, ?1973? written on the heel pull tab, and a semi-translucent midsole.

The limited release of the PUMA Clyde Court Disrupt will take placed on September 21st. If you’re looking to get a pair, look for them to drop on select retailers such as Atmos, Nice Kicks, Ubiq, and select UNDFTD and Foot Locker PUMALab locations among other retailers. If you aren’t able to pick up a pair, no worries the wider release will take place on October 11th. Retail price is $120.

 

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Release Date: PUMA x XO Terrains

Releasing next month, here’s an official look at the latest Puma x The Weeknd project, the PUMA x XO Terrains.

The PUMA x XO Terrains is the third edition of the PUMA x XO Collection inspired by the 90?s and its retro-inspired fashion.

Giving his own take on retro vibes, The Weeknd reimagines vintage low-court styles from PUMA?s archive into a brand-new silhouette. The first-ever low top sneaker designed by the music icon, this ultimate 90?s sneaker edit comes to life as a chunky pair in an all-Black colorway.

The PUMA x XO Terrains comes with heavy rubber tooling and are equipped with rugged teeth in the midfoot area while the upper is adorned in rich tumbled leather and suede overlays. XO branding is noted on the heel to round out the main features of the shoe.

Look for the PUMA x XO Terrains to drop on October 13th at select PUMA retailers and PUMA.com.

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