Introducing the adidas AM4LA. This new model is SPEEDFACTORY?s first high-performance running shoe made with Parley Ocean Plastic®.
A result of a design challenge to create a more ecologically-conscious, high-performance footwear at SPEEDFACTORY, AM4LA is a marriage of creativity, data-driven design, and material innovation. Its minimalist design is developed from sports data and verified with runners of Los Angeles such as Diana Mireles (@dianakmir) to optimize performance through fit, movement, and comfort, while minimizing material wastage.
The adidas AM4LA will feature a 100% recycled upper that includes yarns recycled from plastic collected from coastal areas before it enters the ocean.
In addition, AM4LA also features:
PRIMEKNIT- for more ventilation
Engineered ventilation zones in AM4LA?s PRIMEKNIT upper keeps your feet cool and dry.
Floating Torsion Bar ? for effortless movement
adidas? iconic Torsion system redesigned and digitally embedded to ?float? inside the sole without stiffness of adhesives. Precisely balancing flexibility with stability for best heel to toe transition.
Fused Bonding Construction- for direct comfort
Precise digital bonding of sole to upper eliminates glue, giving you the most direct experience of BOOST comfort.
BOOST- for energy return
BOOST is adidas’ most responsive cushioning ever: The more energy you give, the more you get.
The adidas AM4LA goes on sale at the adidas Santa Monica store (1337A 3rd Street Promenade) and select Consortium retailers on May 25, 2018 for $200 USD. AM4LA will be available on adidas.com on June 2.
For more information visit www.adidas.com/speedfactory.
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