It’s almost impossible to talk about the Air Jordan 4 Premium Black in a vacuum. We can rave (or rant) about the quality and whether or not it lives up to the “Premium” moniker, but the only topic of discussion that is on people’s minds – and this was made obvious by the Periscope broadcast we just put up – are the price of the shoes. Because it’s $400 and that’s not cheap now, then or ever.
At $400, the Air Jordan 4 Premium is a luxury sneaker, no matter how you want to spin it. Much like the Pinnacle Air Jordan 1s that caught on with the public last year, the craftsmanship and level of detail – from the pony hair to the metal hang tag – is there. Yes, the box would have been nicer as was pointed out in the comments on the Periscope, but really, who wouldn’t want a pair of classic Jordans in a colorway that is timeless in black and white? But there’s a giant wall that gets in the way in form of the price tag.
To learn more about this release, follow our Air Jordan 4 Premium Black launch page for all the latest information, videos, images and so much more.
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