

adidas has just announced that it’ll be making its 3D technology shoes available to purchase for the first time with a limited edition release.
The aptly named 3D Runner is defined by an engineered 3D web structure with dense zones in high force areas and less dense zones in the low force areas, allowing for the optimum level of performance. A black Primeknit upper ensures high style, superior fit and performance, while a 3D printed heel counter has been integrated into the midsole and avoids the typical process of gluing or stitching. Notable benefits include greater elasticity, compliancy and support.
Originally unveiled this past August, this highly innovative silhouette will be available for $333 via adidas Confirmed in New York, with sign ups starting today and reservations opening tomorrow, Dec. 13th.
Pairs can be picked up on Dec. 15 at adidas NYC, the brand?s newest flagship store.
In addition, a limited number of the shoes will also be made available on Dec. 15th in London and Tokyo.
h/t: adidas
Author’s Take
It was only a matter of time before 3-D printing would be utilized for shoe making. This offering is a great example of what the future holds for the industry. I’m a fan and pretty biased right now.
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