adidas and Allbirds are happy to bring to you their first ever collaboration, the Futurecraft Footprint.
Revealed earlier this year (May, 2021), at 2.94kg CO2e per pair, Futurecraft Footprint represents a personal best for both brands as the result of a collective ambition to make a performance running shoe with as low of a carbon footprint as possible. The sneaker shows how quickly progress can be made by sharing innovations and collaborating with competitors ? an example that has the power to encourage others to rethink business as usual.
Each pair has a carbon footprint of just 2.94kg CO2e and created with 63% less emissions, the Futurecraft Footprint showcases a new approach to more sustainable design and an alternative method of manufacturing that drastically reduces carbon impact. The sneaker comes constructed with 70 percent recycled polyester and 30 percent natural Tencel, the latter is made from wood pulp. The midsole uses Allbirds? sugarcane-based Sweetfoam material.
Retailing for $120, the Allbirds x adidas Futurecraft Footprint is set to release in limited quantities on December 15th at select retailers, Allbirds stores and adidas.com. A wider release of the shoe in four new colorways will arrive during Spring 2022.
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